We know that when it comes to working effectively, partnering with government bodies, institutions, organisations and companies is often the best way to provide the most appropriate solutions for our markets.
In lots of regions, we work closely with Ministries of Education to develop appropriate teaching and learning materials for specific countries. Publishing projects are authored and advised by local experts either chosen by Macmillan Education, or proposed by Ministries for their knowledge of the local curriculum and teachers' needs. We then provide editorial support throughout the writing process through training and workshops, and supply production expertise for local publishing. In recent years, we’ve won publishing tenders in Armenia, Bahrain, Egypt, Jamaica, Liberia, Malawi, Palestine and Saudi Arabia amongst many more.
The partnerships we build locally are a crucial part of the reason that Macmillan has been so successful in many regions. You can find some examples of our key partnerships below.
In 2012-13, three English language courses, Get Ready, Lift Off, and Flying High for Saudi Arabia were developed with the ELDP (English Language Development Project) and more recently, Tatweer, to provide full coverage of the primary, lower secondary and upper secondary cycles in Saudi Arabia. Macmillan teacher training has now been provided to over 1,500 supervisors and teachers across the Kingdom.
We work closely with the FLTRP, China’s largest foreign language materials publisher. By sharing our separate areas of expertise, knowledge of China, the Chinese market and ELT publishing, we were able to work together to produce New Standard English, the first complete course based on the Chinese Ministry of Education curriculum. The course, which takes students from kindergarten through to secondary school has helped over 30 million students learn English since 2001.
Informed by FLTRP’s deep understanding of Chinese culture and experience in foreign language teaching publishing, we have also developed the innovative Discover China course for learners of Chinese. Discover China is specially designed for young adult and adult learners and employs a communicative approach to language learning. Emphasis is placed on pair work, group work and on a variety of speaking and listening activities to help students become confident Chinese language speakers.
Trinity College London is an educational charity that has been providing assessment, evaluation and certification for over 140 years. Macmillan Education’s innovative, high-quality ELT material fits with Trinity’s respected accreditation goals, which give the key to success to thousands of students studying English. Sharing the same goals but achieving them through different activities, this partnership allows us to combine content and accreditation.
Knewton is the world’s leading adaptive technology company. Their know-how in learning analytics is enabling us to create online courses and materials that adapt to the learner while they are learning. Harnessing Knewton’s technology, we are working on a fully adaptive course that will use data to create learning experiences that are tailored to each individual student's needs.
We work closely with the Caribbean’s principal exam board to be able to provide relevant material to propel students in 23 territories across the region to success. By launching the CXC Store in 2014, Macmillan Education is helping the CXC to go digital so students can access past papers and exam materials whenever and wherever they are.